Panel - The Future of Storytelling with Interactive Video
Click, click, swipe. Two decades’ of video tech investment have changed the streaming game completely. From the omnimpresent “lower third” YouTube ad unit, consumers can now click, shop, share, bet, game, and even choose their own ending. How much interactivity is too much? How do we handle video standards and measurement? And is all video storytelling meant to be inherently social?
LDV Vision Summit 2019