Julie Schoenfeld - Selling Strobe Lidar to GM & Other Entrepreneurship Stories
Julie Schoenfeld is a serial visual tech entrepreneur having sold Perfect Market to Taboola in 2014, shortly before starting up Strobe a low cost hight performance LiDAR that is key to enabling autonomous vehicles to see. In late 2017, Strobe was acquired by GM’s self-driving subsidiary, Cruise Automation, which has since raised +$2.25B from SoftBank and others. Julie shares her roller coaster journey building Strobe and selling to Cruise as well as her expectations for the future of LiDAR and autonomous vehicles. She shares her lessons learned to entrepreneurs on how to build successful businesses.
LDV Vision Summit 2019